{"id":15810,"date":"2021-02-24T08:58:36","date_gmt":"2021-02-24T08:58:36","guid":{"rendered":"http:\/\/bulletins.bfconsulting.com\/?p=15810"},"modified":"2021-02-24T08:58:36","modified_gmt":"2021-02-24T08:58:36","slug":"what-consumers-want-from-financial-apps","status":"publish","type":"post","link":"https:\/\/bulletins.bfconsulting.com\/en\/what-consumers-want-from-financial-apps\/","title":{"rendered":"What Consumers Want from Financial Apps"},"content":{"rendered":"<p>We now live in a world where there is seemingly an app for everything. The financial world is no exception. With financial apps continuing to increase in popularity worldwide, markswebb decided to take a look at the most important mobile app trends in 2020 in order to identify the top 5 things consumers are looking for such apps:<\/p>\n<ul>\n<li><strong>Convenient money management<\/strong> \u2013 consumers are looking for ways to more easily and more timely make payments, accept transfers, fulfill their financial obligations and track their finances. As such, mobile banks and e-wallets are becoming bigger players in the financial world.<\/li>\n<li><strong>Making profitable purchases<\/strong> \u2013 consumers are constantly looking for ways to not overpay, get a better deal and\/or get a bonus on their purchases. There are many popular solutions for this nowadays, everything from large price aggregators and simple chatbots to full-fledge consumer ecosystems built around a financial institution.<\/li>\n<li><strong>Increasing capital<\/strong> \u2013 disposable income is becoming more prevalent around the world, leading many to wonder how to best put their extra money to work for them. As such, investment apps are gaining interest from new investment players.<\/li>\n<li><strong>Objective presentations of financial capabilities<\/strong> \u2013 personal accounting helps identify the strengths and weaknesses of financial behaviors, find holes in budgets, predict future savings achievements and set and prioritize financial goals. Preparing financials in advance is of major importance for those wanting to make a large purchase or making regular mortgage payments.<\/li>\n<li><strong>Avoiding unexpected costs<\/strong> \u2013 insurance is an essential part of any financial ecosystem as it helps keep consumers solvent, even in the most difficult periods.<\/li>\n<\/ul>\n<div class=\"rpbt_shortcode\">\n\n<div id='rpbt-related-gallery-1' class='gallery related-gallery related-galleryid-15810 gallery-columns-3 gallery-size-thumbnail'><figure class='gallery-item' role='group' aria-label='The Cloud Imperative for Financial Institutions'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/bulletins.bfconsulting.com\/en\/the-cloud-imperative-for-financial-institutions\/'><img width=\"150\" height=\"150\" src=\"https:\/\/bulletins.bfconsulting.com\/wp-content\/uploads\/2021\/02\/32735-150x150.jpg\" class=\"attachment-thumbnail size-thumbnail\" alt=\"\" decoding=\"async\" aria-describedby=\"rpbt-related-gallery-1-15814\" loading=\"lazy\" \/><\/a>\n\t\t\t<\/div>\n\t\t\t\t<figcaption class='wp-caption-text gallery-caption' id='rpbt-related-gallery-1-15814'>\n\t\t\t\tThe Cloud Imperative for Financial Institutions\n\t\t\t\t<\/figcaption><\/figure><figure class='gallery-item' role='group' aria-label='Financial Institution Positioning for Long-Term Post-Crisis Success'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/bulletins.bfconsulting.com\/en\/financial-institution-positioning-for-long-term-post-crisis-success\/'><img width=\"150\" height=\"150\" src=\"https:\/\/bulletins.bfconsulting.com\/wp-content\/uploads\/2021\/12\/d700e3b9-5d96-e344-814a-6e11673c84441-150x150.jpg\" class=\"attachment-thumbnail size-thumbnail\" alt=\"\" decoding=\"async\" aria-describedby=\"rpbt-related-gallery-1-16496\" loading=\"lazy\" \/><\/a>\n\t\t\t<\/div>\n\t\t\t\t<figcaption class='wp-caption-text gallery-caption' id='rpbt-related-gallery-1-16496'>\n\t\t\t\tFinancial Institution Positioning for Long-Term Post-Crisis Success\n\t\t\t\t<\/figcaption><\/figure><figure class='gallery-item' role='group' aria-label='Sberbank registered 182 new domains'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/bulletins.bfconsulting.com\/en\/sberbank-registered-182-new-domains\/'><img width=\"150\" height=\"150\" src=\"https:\/\/bulletins.bfconsulting.com\/wp-content\/uploads\/2019\/06\/sberbank-registered-182-new-domains-150x150.png\" class=\"attachment-thumbnail size-thumbnail\" alt=\"\" decoding=\"async\" aria-describedby=\"rpbt-related-gallery-1-12903\" loading=\"lazy\" \/><\/a>\n\t\t\t<\/div>\n\t\t\t\t<figcaption class='wp-caption-text gallery-caption' id='rpbt-related-gallery-1-12903'>\n\t\t\t\tSberbank registered 182 new domains\n\t\t\t\t<\/figcaption><\/figure>\n\t\t<\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>We now live in a world where there is seemingly an app for everything. The financial world is no exception. With financial apps continuing to increase in popularity worldwide, markswebb decided to take a look at the most important mobile app trends in 2020 in order to identify the top 5 things consumers are looking &hellip;<\/p>\n","protected":false},"author":12,"featured_media":15811,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[10,16],"tags":[],"_links":{"self":[{"href":"https:\/\/bulletins.bfconsulting.com\/en\/wp-json\/wp\/v2\/posts\/15810"}],"collection":[{"href":"https:\/\/bulletins.bfconsulting.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bulletins.bfconsulting.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bulletins.bfconsulting.com\/en\/wp-json\/wp\/v2\/users\/12"}],"replies":[{"embeddable":true,"href":"https:\/\/bulletins.bfconsulting.com\/en\/wp-json\/wp\/v2\/comments?post=15810"}],"version-history":[{"count":1,"href":"https:\/\/bulletins.bfconsulting.com\/en\/wp-json\/wp\/v2\/posts\/15810\/revisions"}],"predecessor-version":[{"id":15813,"href":"https:\/\/bulletins.bfconsulting.com\/en\/wp-json\/wp\/v2\/posts\/15810\/revisions\/15813"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/bulletins.bfconsulting.com\/en\/wp-json\/wp\/v2\/media\/15811"}],"wp:attachment":[{"href":"https:\/\/bulletins.bfconsulting.com\/en\/wp-json\/wp\/v2\/media?parent=15810"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bulletins.bfconsulting.com\/en\/wp-json\/wp\/v2\/categories?post=15810"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bulletins.bfconsulting.com\/en\/wp-json\/wp\/v2\/tags?post=15810"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}