{"id":15810,"date":"2021-02-24T08:58:36","date_gmt":"2021-02-24T08:58:36","guid":{"rendered":"http:\/\/bulletins.bfconsulting.com\/?p=15810"},"modified":"2021-02-24T08:58:36","modified_gmt":"2021-02-24T08:58:36","slug":"what-consumers-want-from-financial-apps","status":"publish","type":"post","link":"https:\/\/bulletins.bfconsulting.com\/en\/what-consumers-want-from-financial-apps\/","title":{"rendered":"What Consumers Want from Financial Apps"},"content":{"rendered":"<p>We now live in a world where there is seemingly an app for everything. The financial world is no exception. With financial apps continuing to increase in popularity worldwide, markswebb decided to take a look at the most important mobile app trends in 2020 in order to identify the top 5 things consumers are looking for such apps:<\/p>\n<ul>\n<li><strong>Convenient money management<\/strong> \u2013 consumers are looking for ways to more easily and more timely make payments, accept transfers, fulfill their financial obligations and track their finances. As such, mobile banks and e-wallets are becoming bigger players in the financial world.<\/li>\n<li><strong>Making profitable purchases<\/strong> \u2013 consumers are constantly looking for ways to not overpay, get a better deal and\/or get a bonus on their purchases. There are many popular solutions for this nowadays, everything from large price aggregators and simple chatbots to full-fledge consumer ecosystems built around a financial institution.<\/li>\n<li><strong>Increasing capital<\/strong> \u2013 disposable income is becoming more prevalent around the world, leading many to wonder how to best put their extra money to work for them. As such, investment apps are gaining interest from new investment players.<\/li>\n<li><strong>Objective presentations of financial capabilities<\/strong> \u2013 personal accounting helps identify the strengths and weaknesses of financial behaviors, find holes in budgets, predict future savings achievements and set and prioritize financial goals. Preparing financials in advance is of major importance for those wanting to make a large purchase or making regular mortgage payments.<\/li>\n<li><strong>Avoiding unexpected costs<\/strong> \u2013 insurance is an essential part of any financial ecosystem as it helps keep consumers solvent, even in the most difficult periods.<\/li>\n<\/ul>\n<div class=\"rpbt_shortcode\">\n\n<div id='rpbt-related-gallery-1' class='gallery related-gallery related-galleryid-15810 gallery-columns-3 gallery-size-thumbnail'><figure class='gallery-item' role='group' aria-label='Global BaaS Platform Revenue to Reach USD 94 Billion by 2028'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/bulletins.bfconsulting.com\/en\/global-baas-platform-revenue-to-reach-usd-94-billion-by-2028\/'><img width=\"150\" height=\"150\" src=\"https:\/\/bulletins.bfconsulting.com\/wp-content\/uploads\/2023\/12\/60db2c86-25f1-afc7-bbd1-0f6244cfa2e41-150x150.jpg\" class=\"attachment-thumbnail size-thumbnail\" alt=\"\" decoding=\"async\" aria-describedby=\"rpbt-related-gallery-1-17602\" loading=\"lazy\" \/><\/a>\n\t\t\t<\/div>\n\t\t\t\t<figcaption class='wp-caption-text gallery-caption' id='rpbt-related-gallery-1-17602'>\n\t\t\t\tGlobal BaaS Platform Revenue to Reach USD 94 Billion by 2028\n\t\t\t\t<\/figcaption><\/figure><figure class='gallery-item' role='group' aria-label='The increasing importance of digital banking in the Asia\u2013Pacific region'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/bulletins.bfconsulting.com\/en\/the-increasing-importance-of-digital-banking-in-the-asia-pacific-region\/'><img width=\"150\" height=\"150\" src=\"https:\/\/bulletins.bfconsulting.com\/wp-content\/uploads\/2018\/03\/13231313-150x150.png\" class=\"attachment-thumbnail size-thumbnail\" alt=\"\" decoding=\"async\" aria-describedby=\"rpbt-related-gallery-1-8881\" loading=\"lazy\" \/><\/a>\n\t\t\t<\/div>\n\t\t\t\t<figcaption class='wp-caption-text gallery-caption' id='rpbt-related-gallery-1-8881'>\n\t\t\t\tThe increasing importance of digital banking in the Asia\u2013Pacific region\n\t\t\t\t<\/figcaption><\/figure><figure class='gallery-item' role='group' aria-label='BFC FinTech Monitor (19th \u2013 27th October)'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/bulletins.bfconsulting.com\/en\/bfc-fintech-monitor-19th-27th-october\/'><img width=\"150\" height=\"150\" src=\"https:\/\/bulletins.bfconsulting.com\/wp-content\/uploads\/2021\/10\/d67a1337-0418-23ed-ba90-9a998fd0f3141-150x150.jpg\" class=\"attachment-thumbnail size-thumbnail\" alt=\"\" decoding=\"async\" aria-describedby=\"rpbt-related-gallery-1-16404\" loading=\"lazy\" \/><\/a>\n\t\t\t<\/div>\n\t\t\t\t<figcaption class='wp-caption-text gallery-caption' id='rpbt-related-gallery-1-16404'>\n\t\t\t\tBFC FinTech Monitor (19th \u2013 27th October)\n\t\t\t\t<\/figcaption><\/figure>\n\t\t<\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>We now live in a world where there is seemingly an app for everything. The financial world is no exception. With financial apps continuing to increase in popularity worldwide, markswebb decided to take a look at the most important mobile app trends in 2020 in order to identify the top 5 things consumers are looking &hellip;<\/p>\n","protected":false},"author":12,"featured_media":15811,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[10,16],"tags":[],"_links":{"self":[{"href":"https:\/\/bulletins.bfconsulting.com\/en\/wp-json\/wp\/v2\/posts\/15810"}],"collection":[{"href":"https:\/\/bulletins.bfconsulting.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bulletins.bfconsulting.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bulletins.bfconsulting.com\/en\/wp-json\/wp\/v2\/users\/12"}],"replies":[{"embeddable":true,"href":"https:\/\/bulletins.bfconsulting.com\/en\/wp-json\/wp\/v2\/comments?post=15810"}],"version-history":[{"count":1,"href":"https:\/\/bulletins.bfconsulting.com\/en\/wp-json\/wp\/v2\/posts\/15810\/revisions"}],"predecessor-version":[{"id":15813,"href":"https:\/\/bulletins.bfconsulting.com\/en\/wp-json\/wp\/v2\/posts\/15810\/revisions\/15813"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/bulletins.bfconsulting.com\/en\/wp-json\/wp\/v2\/media\/15811"}],"wp:attachment":[{"href":"https:\/\/bulletins.bfconsulting.com\/en\/wp-json\/wp\/v2\/media?parent=15810"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bulletins.bfconsulting.com\/en\/wp-json\/wp\/v2\/categories?post=15810"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bulletins.bfconsulting.com\/en\/wp-json\/wp\/v2\/tags?post=15810"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}