{"id":16837,"date":"2022-09-21T21:56:09","date_gmt":"2022-09-21T21:56:09","guid":{"rendered":"https:\/\/bulletins.bfconsulting.com\/?p=16837"},"modified":"2022-09-21T21:56:09","modified_gmt":"2022-09-21T21:56:09","slug":"the-state-of-mobile-bank-in-kazakhstan","status":"publish","type":"post","link":"https:\/\/bulletins.bfconsulting.com\/en\/the-state-of-mobile-bank-in-kazakhstan\/","title":{"rendered":"The State of Mobile Bank in Kazakhstan"},"content":{"rendered":"<p>Markswebb recently released its <em>Mobile Banking Rankings: Kazakhstan 2022<\/em>, finding the following key insights regarding the development of mobile bank in Kazakhstan:<\/p>\n<ul>\n<li>There is no unified vision of user experience standards in the Kazakhstan market, meaning that the implementation quality of similar tasks across different applications differs significantly.<\/li>\n<li>The best digital customer experiences in mobile banking in Kazakhstan are offered by Bank CenterCredit, Jusan Bank and Halyk Bank; however, even these user experiences lag far behind what is offered in other, similar markets.<\/li>\n<li>There is no clear market leader where all best practices are concentrated. For example, Kaspi has an effective pre-login zone; Forte Bank offers transfer by phone number; Home Credit Bank offers a chat system; and Freedom Finance Bank works with linked cards.<\/li>\n<li>The growth of transactional activity is constrained by insufficient functionality. For example, most applications allow users to save or link a card from another bank, but these cards cannot be easily viewed or managed.<\/li>\n<li>Most applications have poorly-optimized regular operations.<\/li>\n<li>In-app chats are implemented in less than half of bank applications. Even where implemented, there is an average wait of 15+ minutes for a response.<\/li>\n<li>Financial institutions in Kazakhstan do not leverage all opportunities for online sales.<\/li>\n<li>The market is characterized by the weak penetration of digital solutions that improve user experiences.<\/li>\n<\/ul>\n<div class=\"rpbt_shortcode\">\n\n<div id='rpbt-related-gallery-1' class='gallery related-gallery related-galleryid-16837 gallery-columns-3 gallery-size-thumbnail'><figure class='gallery-item' role='group' aria-label='New online platform encouraging small business growth in Kazakhstan'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/bulletins.bfconsulting.com\/en\/new-online-platform-encouraging-small-business-growth-in-kazakhstan\/'><img width=\"150\" height=\"150\" src=\"https:\/\/bulletins.bfconsulting.com\/wp-content\/uploads\/2019\/07\/new-online-platform-encouraging-small-business-growth-in-kazakhstan-150x150.png\" class=\"attachment-thumbnail size-thumbnail\" alt=\"\" decoding=\"async\" aria-describedby=\"rpbt-related-gallery-1-13265\" loading=\"lazy\" \/><\/a>\n\t\t\t<\/div>\n\t\t\t\t<figcaption class='wp-caption-text gallery-caption' id='rpbt-related-gallery-1-13265'>\n\t\t\t\tNew online platform encouraging small business growth in Kazakhstan\n\t\t\t\t<\/figcaption><\/figure><figure class='gallery-item' role='group' aria-label='Experts predict Kazakhstan\u2019s 2019 FinTech trends'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/bulletins.bfconsulting.com\/en\/experts-predict-kazakhstan-s-2019-fintech-trends\/'><img width=\"150\" height=\"150\" src=\"https:\/\/bulletins.bfconsulting.com\/wp-content\/uploads\/2019\/01\/experts-predict-kazakhstan-s-2019-fintech-trends-150x150.png\" class=\"attachment-thumbnail size-thumbnail\" alt=\"\" decoding=\"async\" aria-describedby=\"rpbt-related-gallery-1-12081\" loading=\"lazy\" \/><\/a>\n\t\t\t<\/div>\n\t\t\t\t<figcaption class='wp-caption-text gallery-caption' id='rpbt-related-gallery-1-12081'>\n\t\t\t\tExperts predict Kazakhstan\u2019s 2019 FinTech trends\n\t\t\t\t<\/figcaption><\/figure><figure class='gallery-item' role='group' aria-label='Predictions for Crypt in 2022'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/bulletins.bfconsulting.com\/en\/predictions-for-crypt-in-2022\/'><img width=\"150\" height=\"150\" src=\"https:\/\/bulletins.bfconsulting.com\/wp-content\/uploads\/2022\/01\/97aee583-174a-647b-ba2a-68db2f5173961-150x150.jpg\" class=\"attachment-thumbnail size-thumbnail\" alt=\"\" decoding=\"async\" aria-describedby=\"rpbt-related-gallery-1-16546\" loading=\"lazy\" \/><\/a>\n\t\t\t<\/div>\n\t\t\t\t<figcaption class='wp-caption-text gallery-caption' id='rpbt-related-gallery-1-16546'>\n\t\t\t\tPredictions for Crypt in 2022\n\t\t\t\t<\/figcaption><\/figure>\n\t\t<\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Markswebb recently released its Mobile Banking Rankings: Kazakhstan 2022, finding the following key insights regarding the development of mobile bank in Kazakhstan: There is no unified vision of user experience standards in the Kazakhstan market, meaning that the implementation quality of similar tasks across different applications differs significantly. The best digital customer experiences in mobile &hellip;<\/p>\n","protected":false},"author":12,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[10,76],"tags":[],"_links":{"self":[{"href":"https:\/\/bulletins.bfconsulting.com\/en\/wp-json\/wp\/v2\/posts\/16837"}],"collection":[{"href":"https:\/\/bulletins.bfconsulting.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bulletins.bfconsulting.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bulletins.bfconsulting.com\/en\/wp-json\/wp\/v2\/users\/12"}],"replies":[{"embeddable":true,"href":"https:\/\/bulletins.bfconsulting.com\/en\/wp-json\/wp\/v2\/comments?post=16837"}],"version-history":[{"count":1,"href":"https:\/\/bulletins.bfconsulting.com\/en\/wp-json\/wp\/v2\/posts\/16837\/revisions"}],"predecessor-version":[{"id":16838,"href":"https:\/\/bulletins.bfconsulting.com\/en\/wp-json\/wp\/v2\/posts\/16837\/revisions\/16838"}],"wp:attachment":[{"href":"https:\/\/bulletins.bfconsulting.com\/en\/wp-json\/wp\/v2\/media?parent=16837"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bulletins.bfconsulting.com\/en\/wp-json\/wp\/v2\/categories?post=16837"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bulletins.bfconsulting.com\/en\/wp-json\/wp\/v2\/tags?post=16837"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}