Tags Artificial Intelligence Customer Experience Cybersecurity Data Digital Banking
Herman Gref, head of Sberbank, outlined five key areas for the use of artificial intelligence while speaking at the ‘Open Innovations’ forum:
- Customer-interaction bots — as artificial intelligence learns, it will become more accurate with its answers to customer questions as well as with its ability to forecast and give advice.
- Data-driven decision-making — artificial intelligence offers the ability to analyze large amounts of data and make better decisions based on it.
- Cyber-security — being a priority of both clients and institutions, proper cyber-security, especially for large entities with thousands of transactions per second, can only be accomplished with artificial intelligence solutions.
- Client analyses — artificial intelligence enables businesses to treat each client as an individual and address their specific needs instead of treating clients as a monolith.
- Automation — artificial intelligence offers the chance to automate all simple operations, saving on time, money and other resources.