Research company Mediascope has released a study on how and for what residents of large Russian cities make online payments. The study, conducted in May and June of this year, involved Russians aged 12-55 who are residents of cities with a population of 700,000 or more (or of a population of 600,000 or more in far eastern regions). The general findings of the study are:
- 93.7% of Russians living in large cities pay for goods and/or services online at least once per year.
- Online payments were most commonly made for mobile communications, online store purchases and utilities.
- Sberbank and Yandex.Money were the two most commonly-used payment services.
- Bank cards and internet banking are the most popular means of making payments online.
- Contactless payments are slowly gaining in popularity in large Russian cities, with an increased usage of Apple Pay (18.9% to 20.2%), Google Pay (22.9% to 29.1%) and Samsung Pay (15.5% to 17.4%) in the last year.
More findings from the study can be found here.