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How Russians pay

Research company Mediascope has released a study on how and for what residents of large Russian cities make online payments. The study, conducted in May and June of this year, involved Russians aged 12-55 who are residents of cities with a population of 700,000 or more (or of a population of 600,000 or more in far eastern regions). The general findings of the study are:

  • 93.7% of Russians living in large cities pay for goods and/or services online at least once per year. 
  • Online payments were most commonly made for mobile communications, online store purchases and utilities. 
  • Sberbank and Yandex.Money were the two most commonly-used payment services. 
  • Bank cards and internet banking are the most popular means of making payments online. 
  • Contactless payments are slowly gaining in popularity in large Russian cities, with an increased usage of Apple Pay (18.9% to 20.2%), Google Pay (22.9% to 29.1%) and Samsung Pay (15.5% to 17.4%) in the last year.

More findings from the study can be found here

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