Tags Customer Experience Digital Transformation Identification Payments
Germany’s Commerzbank has developed a multi-channel approach to providing support to its customers, using digital solutions for simple daily operations and establishing a trusting relationship with customers at the same time. The bank tends to remain focused its customers, and, as such, has pioneered many banking solutions such as the photoTAN scanner application, which allows customers to verify the authenticity of payment transactions from smartphones, and FX LiveTrader, which is an electronic trading platform for exchanging foreign currencies with a single click. The bank continues to look forward and remains at the forefront of Digitalization with initiatives such as the digital campus (where special teams work together on flexible projects to computerize all processes), energy efficiency issues with customers and maintaining a strong relationship with customers located outside of Germany.