The Big Business of Deep Tech

In recent years, an increasing number of European corporations in non-technology sectors are investing in and/or forming partnerships with startups and smaller companies engaged in developing solutions based on emerging technologies. This includes innovations built around artificial intelligence (AI), biotechnologies, blockchain, augmented reality (AR), and virtual reality (VR). Those not getting their foot in the door now risk losing out in the future. To avoid this, corporations need to carefully consider moving along a 3-step journey for ensuring they build and keep a Deep Tech advantage:

  • Partner with external parties to understand trends and scout innovative options
  • Make initial investments in startups to test promising solutions
  • Scale successfully-tested solutions in ways that maximize synergies and maintain a creative edge