Generation Z (Gen Z) brings with it new concepts of what work means. In particular, Gen Z does not see work as an end unto itself. For Gen Z, work is a way to improve and diversify life. In order to keep Gen Z workers engaged and attract them, companies must prepare for them. Here are 5 key things to keep in mind about Gen Z workers:
- Happiness over career – Gen Z measures success by diversity of life and happiness. Provide Gen Z with new and interesting opportunities.
- Social projects – Gen Z is socially-engaged and cares about the world around it. They prefer to work (and engage) with companies that share their commitment to social and environmental concerns.
- Loyalty – Gen Z prefers to stay loyal to employers if possible. Offer progressive development to keep Gen Z workers happy and productive over the long haul.
- Technology – Gen Z grew up with technology and does not know a world without everything at your fingertips. Keep in mind that they not only know technology well but will likely become frustrated by systems and processes that don’t maximize its potential.
- Multi-tasking – Gen Z was raised in a world of massive stimulation. As such, they are capable of (and thrive on) multitasking. Take advantage of this by giving them several projects at the same time.